Two engineers who automate — since before it had a name.

We build and run our own company on the same approach we set up for you, so you work directly with the people who made it, not a junior on a handover.

The founders

Maarten Debruyn

Co-founder — automation & 3D

Industrial engineer (Master of Science), University of Antwerp. Builds CAD automation in Tekla, Revit, SketchUp and Vectorworks, parametric 3D, and the machine-control and ERP links that drive a factory floor — plus KNX home automation. His work runs at BK Geveldragers, ROBA Betonkelders and ASK Romein. On every project he designs and builds the output engine himself — no hand-off and no black box.

Raf Kenis

Co-founder — knowledge & data

Industrial engineer (Master of Science), graduated with distinction, with an additional Master in Management. BI and AI workflow engineer at Mediahuis since 2023. He builds the clean data layer that automation has to stand on — scattered, raw sources turned into something a process can trust, where every figure still traces back to where it came from. Equally at home in the engineering and the business.

Why we started FlowCraft

We have been automating things since before it had a name. Together we co-founded Ibeca and did the hands-on work in building automation ourselves — wiring buildings so the routine ran on its own and the people inside were free for what mattered. We kept noticing the same thing: the satisfying moment was always when a system quietly took the busywork off our hands. FlowCraft is the same idea moved one floor up. The buildings became companies. The building controllers became AI specialists. The principle did not change — let the system do the repetitive work so people are free for the judgement calls, a person approves every result, and nothing runs as a black box.

Set in Space Grotesk & IBM Plex Mono. Drawn by FlowCraft.

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